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L&D

14 Types of Training Content to Boost Employee Learning

Training is a critical driving factor in employee engagement and performance. The average organization spends $1,280 per team member on employee training each year, according to ATD’s 2022 State of the Industry report. 

To get the best bang for your buck, you want training content that’s relevant and engaging. 

Sometimes, it’s nice to have inspiration to get the wheels moving for creating a successful training program. 

Discover the best training content to add to your program to boost employee learning. 

What is training content?

Training content is any material that informs and educates employees. It can take many forms, including text, audio, images, videos, simulations, and interactive activities. 

You can use training content to teach anything from basic business skills to complex technical topics to enhance employees’ knowledge, skills, and professional development.

Types of training content

Slides

Presentation slides are a great way to convey ideas, concepts, and information. You can turn instructional materials into a slide presentation and add photos, videos, animations, and other interactive elements to engage learners. 

Pros:

  • Commonly used and are easily recognizable
  • Can be visually appealing and present information in a clear manner
  • Can include interactive elements like quizzes, hyperlinks, and animations to improve engagement and retention

Cons:

  • Can quickly become monotonous and lead to passive information consumption
  • Learners must give their full attention to consuming information, which can be hard on a mobile device with distractions

Say you’re giving a presentation about customer service best practices. You can create a slide deck about different ways to handle challenging situations. Learners can download the slides and use them in the future. 

💡 Po Tip: L&D teams must ensure slides are always accurate and current. Regularly update slides to reflect new information and your organization’s values.

Visuals

Good visuals make it easy to convey information. For example, you can use visuals to explain a process, identify key elements, and show how something works. 

Pros:

  • Illustrate complex concepts and make information easier to understand
  • More engaging and memorable than text-based content
  • Learners can understand visuals regardless of language barriers, which makes training more accessible

Cons:

  • Learners can misinterpret information if it’s designed or presented incorrectly
  • Creating high-quality visuals can require special design skills and tools

Visuals in learning content can be:

  • Diagrams
  • Charts
  • Infographics
  • Illustrations
  • Photos

An example of a good visual is a process flow diagram. Graphics like this can outline steps in a process, show items related to the process, and identify any actions or tasks that need to be completed. It’s a great way for L&D managers to simplify an otherwise complicated process.

💡 Pro Tip: Use visuals to make a training course interactive and interesting, which makes the learning experience more enjoyable and accessible. For example, a manager can use visuals to help explain a complicated process or to give step-by-step instructions. 

 Read more: Make eLearning Engaging in 7 Steps

Videos

Videos are an extremely popular tool for educating, informing, and inspiring. Video content is highly engaging, spans many topics, and can include animations, interviews, demonstrations, and more. Learners can watch a training video on a mobile or desktop device. 

Pros:

  • Can effectively hold the learner’s attention and make training more enjoyable
  • Conveys emotions and builds connections with learners
  • Can include interactive elements like polls that increase engagement

Cons:

  • Limited interaction compared to other training formats like games or simulations
  • Requires a certain level of technical infrastructure to be viewed on mobile 

As an L&D manager, you can use video to:

  • Provide an overview of a subject
  • Reinforce a message
  • Recap course content

Say you’re onboarding a new employee. You can create a video that includes: 

  • Welcome message from the CEO
  • Overview of company values
  • Demonstration of online tools available
  • Video tour of employee facilities 

In one video, new hires will clearly understand the company and be better prepared to work there.

GIFs

GIFs are fun training content because they are light-hearted and memorable. In addition, they allow creativity, which makes them more engaging. 

Pros:

  • GIFs are small and can be loaded and viewed easily on mobile devices
  • Ideal for demonstrating procedures or sequences

Cons:

  • Limited color depth and resolution
  • Animations and flashing images may not be suitable for all learners

Creating GIFs is easy:

  1. Find a GIF that matches the concept you want to illustrate
  2. Add a caption to GIF for extra content
  3. Add GIFs to a guide or video

GIFs can illustrate a process or concept or lighten up long guides with a funny joke or meme. GIFs are helpful for topics that are complex or require multiple steps. 

💡 Pro Tip: To ensure GIFs are relevant, add additional information like captions, definitions, and key concept explanations. 

Guides

A guide gives employees a comprehensive overview of the topic and can be used in many ways. For example, you can use a guide to explain concepts or topics within a course or provide step-by-step instructions to complete a task.

Pros:

  • Easy for learners to follow and understand 
  • Self-paced and allows learners to review specific parts as needed
  • Created in various formats, like PDFs, eBooks, or articles, making it easy to access and distribute

Cons:

  • Lacks interactivity compared to videos or games
  • Limited opportunities for asking questions or getting feedback on material
  • Can become outdated quickly and needs to be continuously updated

Guides are easy to make. Most guides contain simple outlines and paragraphs in Microsoft Word or Google Docs. However, the guide may need screenshots or visuals to explain complex concepts or procedures. 

Read more: eLearning Content: 24 Types to Include in Training

💡 Pro Tip:  Include a glossary of key terms in your course guide. Use quizzes or activities at the end of the guide to help learners practice.

Flip cards

Flip cards are a series of cards learners can flip by clicking or tapping to reveal relevant concepts. They are a great tool for delivering learning content. You can also easily customize cards to be specific to the topic.

Pros:

  • Ideal for presenting information in small, manageable chunks
  • Easily adapted to a wide range of subjects and objectives
  • Relatively inexpensive to create 

Cons:

  • Not suitable for delivering complex or in-depth concepts
  • Can become monotonous for learners
  • Require technology

You can arrange the flip cards according to the lesson you’re teaching. For example, you can arrange them according to the steps you are teaching if you’re explaining a new process.

Checklists

Checklists are a simple and effective way to present information. They provide a step-by-step process that learners can follow and understand. 

Pros:

  • Easy to retain information from a checklist
  • Can be used as a reference tool even after training is finished
  • Easily created and managed through a Learning Management System (LMS)

Cons:

  • Not suitable for complex topics with detailed explanations
  • May be perceived as simplistic and not engage highly visual learners

Checklists are for new employees becoming familiar with their jobs and even existing associates completing skills training. 

For example, an L&D manager can create a checklist for a new research-oriented project that includes market research, customer feedback, competitor strategies, and technology investments. 

This checklist guarantees employees have the skills and knowledge to complete the project on time.

Interviews

Interviews give learners insights from industry experts. These can be experts within your organization or vetted external professionals. In addition, interviews help people better understand learning material compared to a traditional lecture or seminar. 

Pros:

  • Personal stories and experiences are powerful learning tools
  • Bring content to life with real-world examples
  • Foster community and connection among learners

Cons:

  • Can be time-consuming and difficult to coordinate
  • Legal or privacy considerations to consider

A good interview can provide insights, create interactive content, and engage learners more meaningfully. When L&D managers prepare well, they can create interview content to help employees learn and grow.

💡 Pro Tip: Plan out interview questions beforehand. Send the questions to your interviewee so they’re prepared and can articulate information properly.

It’s also a good idea to record the interview (even if it’s a live event) and provide a transcript for people who don’t want to watch. 

Screenshots

Screenshots are an invaluable tool for learning and development managers. They let learners see what they need to do step-by-step. Also, screenshots make it easier to discuss a process with a group since everyone can look at the same thing.

Pros:

  • Ensures clarity and accuracy during the training process
  • Simple to create and edit to meet specific training needs
  • Provides a visual representation of complex or abstract information
  • Easily include other types of materials like presentations, videos, and courses 

Cons:

  • Can quickly become outdated if the software or platform changes
  • Static images that do not provide an interactive experience

Say you need to explain a complex software process. Instructions may be lengthy and difficult to understand at first. Breaking down the instructions into smaller steps and accompanying each step with a screenshot makes understanding and comprehending easier for trainees.

💡 Pro Tip: Use screenshots along with written instructions. It’s essential to show and clarify how the process works, what needs to be done, and how to accomplish it. As a result, the user can visualize and comprehend the process without referring back to the instructions.

Types of mobile training content

Podcasts

Podcasts are excellent for sharing a message or teaching specific concepts. In addition, you can host debates and discussions, invite experts from different disciplines, and present new information easily. 

Read more: What is Mobile Learning? 

Pros: 

  • Learners can listen to podcasts anytime, anywhere, and at their own pace
  • Can include Q&A sessions, interviews, and relevant discussions 
  • Low-cost to produce
  • Easy to access for learners 
  • Easy to measure success 

Cons:

  • Not suitable for training that requires visual aids
  • Not interactive

The right tools make podcasting relatively easy. You can record audio and video on any computer and upload them in minutes. Social media sites also have podcasting features, so you can share podcasts easily.

Check out the all-new LEARN Podcast to hear valuable insights and get inspired from the top leaders in SaaS.

Quizzes

Learners can use quizzes to test, verify knowledge, and retain information more effectively. In addition, quizzes provide feedback that helps learners adjust quickly to new concepts and change their approach if necessary. 

Quizzes are great for managers to measure training effectiveness and understand comprehension.

Pros:

  • Assess learners’ understanding
  • Helps identify areas for improvement
  • Interactive and keeps learners interested in the material
  • Reinforces key concepts and information

Cons:

  • Can be repetitive and boring if designed poorly 
  • Provide a pass/fail result with little feedback 

The best ways to use quizzes in mobile training are to make them short and straightforward (e.g., multiple choice, fill-in-the-blank, true/false, etc.). 

It’s also important to provide feedback when someone answers a question wrong to improve understanding and retention. 

Simulations

A simulation is a great way to teach learners new skills. It allows them to practice without the risk of making mistakes. 

Pros:

  • Let learners practice and apply concepts in a controlled environment
  • Recreate real-life situations, making training more relevant
  • Effective for assessing knowledge and skills

Cons:

  • Developing and delivering simulations can be time-consuming and require technical expertise 
  • Can be expensive to develop
  • Boring simulations can have the opposite effect and reduce impact 

For example, if you’re teaching a new software skill, you can use simulations to let learners experience the application before moving on to more complex steps.

With the right learning management system (LMS), employees can access the simulation from anywhere and practice whenever they want. It’s also possible to track learner progress in the LMS using analytics to measure retention.

Games

Games are a great way to make learning fun and engaging. Learners can progress toward a reward or result using quizzes, puzzles, or simulations. They can also reinforce learning objectives and increase retention.

Pros:

  • Fun and engaging way to learn
  • Involves active learning, leading to better retention
  • Motivates employees to perform better
  • Simulates real-world scenarios
  • Can be easily implemented through an LMS

Cons:

  • Games can be too difficult or too easy for learners, which leads to frustration or boredom
  • May only cover a limited scope of information

💡 Pro Tip: Determine your training goals first, then develop a game to reinforce them. For example, you can test a rep’s approach to improve your customer support team’s resolution time. They must study the topic more closely if they don’t complete the game. 

Use training content to upskill your team

You can mix and match different types of training content to boost learning and retention. You can also leverage different training formats to appeal to various learning styles and preferences. Finally, don’t forget to ask employees which types of training content they prefer. They will feel more engaged with training content when they feel involved in the planning process.

Deliver engaging, effective training for employees and customers with the Learning Cloud. The Learning Cloud lets you combine employee and customer learning in a single platform. Develop your own training material or use WorkRamp Content to access over 85,000 course resources from over 250 providers in one learning center of excellence. 

Discover how the Learning Cloud can help you empower your teams. Contact us to schedule a free, personalized demo.

 

 

 

 

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Michael Keenan

Writer

Michael is a SaaS marketer living in Guadalajara, Mexico. Through storytelling and data-driven content, his focus is providing valuable insight and advice on issues that prospects and customers care most about. He’s inspired by learning people’s stories, climbing mountains, and traveling with his partner and Xoloitzcuintles.

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