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One crucial element stands out in building an effective customer education program: clear and accessible information. Amy Elenius, Manager of Customer Education at Gorgias, wisely emphasizes that customers need to know exactly where to turn for information about utilizing your product or service. This knowledge empowers them to make the most of what you offer. When customers are well-informed, their experience becomes smoother and more satisfying. A well-structured customer education program equips customers with the knowledge they need and reflects a commitment to their success and satisfaction.